Director Marketing

East Hills, NY 11548

Employment Type: Direct Hire Area of Specialty: Product Marketing Job Number: 7372

Job Description


We’ re looking for a dynamic and passionate B2B Marketing leader with execution chops to oversee our marketing initiatives.

Experience in SaaS or Technology Solution Products and Services preferred!

You should be an expert in most areas of marketing with a roll-up your sleeves mentality. You’ ll be responsible for gaining deep understanding of our clients and ensuring that the right message reaches the right prospects at the right time.

This role gives you an opportunity to work closely with the Sales, Product, and Client teams.

About the Job

• Champion clear, compelling, relevant product positioning and value messaging that addresses specific client needs

• Own The Company’ s value proposition and cultivate our brand, ensuring a consistent message through our marketing and sales funnels

• Set vision and strategy for the marketing function, aligning with company priorities

• Build scalable content (articles, thought leadership pieces, etc) and improve website experience

• Partner with Sales team to determine trade show strategy; and drive increased value from attendance

About You

• You’ re a perfect balance of a creative and analytical thinker

• You’ re an expert in content development and have a passion for technology

• You thrive in a fast paced environment, balancing strategic and tactical responsibilities

• Proactive and entrepreneurial attitude

• 4 year college degree • Experience marketing SaaS products

• Experience with HubSpot is preferred

Meet Your Recruiter

Patti Richards
Managing Director, Digital & eCommerce Recruiting

Patti started working with The Connors Group in 2007. Her outgoing personality, energy, and positive attitude helped quickly develop a broad and loyal base of candidates and clients. Patti believes an ideal client relationship is a true “partner” with the shared goal of quickly and successfully recruiting the right talent... relationships that are built on trust, communication, and attention to all the right details. She believes that investing time to understand the big picture… the business and goals… are imperative when taking on a new search. Equally important to the “job order” is identifying the fit, and her goal is to add value and become that trusted, go-to resource companies seek to get their positions filled!

Candidates want to establish relationships with recruiters who understand the industry, skills, career goals, and personalities of the people they recruit. Listening to what is important to the individual- besides the skills match- to better align qualities with opportunities is the goal. Communication as well. Honest and open communication are paramount. As a recruiter working with both passive and active candidates; Patti strives to understand “who they are,” “what are their career goals,” “what do they think is their most valuable trait.” Listening, establishing rapport, and keeping the line of communication open… providing career guidance, suggestions, and honest feedback is what she believes differentiates our team from other recruiters!

Helping to build the digital practice for The Connors Group, even riding the waves of an up and down economy, and witnessing early stages of the digital, eCommerce era... is something Patti is tremendously proud of. To be part of successful and consistent growth… understanding the trends / translatable skills, cultivating relationships with early pioneers who were just starting out… and seeing their progression- it is very rewarding to be part of that change! Similarly, earlier in her technical sales career, witnessing the transition from Mainframe, Data Center technology… to Personal Computing, Microcomputing, and ultimately partnering with an innovative group to target small- to medium- sized businesses to offer affordable, powerful computer solutions- it was incredible to see that trend explode and have a part in it!

She would have to say… over the course of a 30-year career in technology, that Patti has found it satisfying to have contributed to both sides; from the evolution of computing and putting technology in the hands of the people… to now putting people with the right hands on the technology! Her goal is to continue to build a reputation as a Subject Matter Expert in the digital talent space, working with new companies and staying abreast of emergent technologies so that she may continue to service new and existing clients; and be positioned as a trustworthy and valuable partner. Outside of work, she loves to travel... mostly off the beaten path, has a knack for party hosting and loves to dance!  

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