Digital Analyst

Secaucus, NJ 07094

Employment Type: Direct Hire Area of Specialty: Analytics Job Number: 8110 Category: Digital Marketing/eComm - CRM/Analytics/Consumer Insights

Job Description

Job Summary: The Digital Analyst will be responsible for analyzing and identifying opportunities from digital and offline data sources including web behavior, marketing initiatives, A/B testing, and lift analysis, translating data into meaningful summaries and recommendations for leadership. This position will develop and monitor KPIs and identify opportunities to drive value.
Key Accountabilities:
  • Conduct recurring web reporting to monitor and drive KPIs
  • Proactively develop site performance reports and analysis such as segmentation analysis; highlight observations and business context to deliver actionable recommendations to business leads, not just data
  • Perform short-term and ad hoc analyses
  • Translate business requirements into a Solution Design Document used for implementation support, guidance, and documentation
  • Participate in the design, set up, and evaluation of A/B and multivariate testing
  • Ensure quality and timeliness of deliverables that meet expectations while balancing business needs with the appropriate level of analytical rigor
  • Provide insights to support senior management with decision making
  • Complete and maintain distribution of web analytics reports including contextualization
  • Develop and maintain relationship with partner organizations



Education and Experience:
  • Bachelor’ s degree in business, finance, economics, statistics, or related field
  • 3+ years of related experience
  • Experience in retail industry strongly preferred
  • Experience with tag management systems, Tealium implementation a plus



Skills and Behaviors:
  • Familiarity with SAS, QL, and/or Tableau a plus
  • Advanced financial and statistical modeling skills a plus
  • Expert proficiency in web analytics tools including Omniture and Google Analytics
  • Strong business acumen and ability to present to senior management
  • Strong quality assurance skills
  • Must be detailed oriented with logical problem solving skills
  • Outstanding organizational skills and dedication to quality and integrity
  • Clear understanding of basic financial, statistical, and economic concepts
  • Ability to work collaboratively acting as a subject matter expert within a team environment to help define and meet measurement criteria and goals
  • Must be a self-motivator and enjoy sifting through large amounts of data
  • Ability to contribute effectively in a fast paced environment with limited supervision
  • Excellent verbal and written communication skills

Meet Your Recruiter

Jackie Connors

Jackie Connors co-founded The Connors Group in June, 2001 and has been pivotal in building this premier IT staffing organization that serves clients in the areas of executive search, staff placements and consulting services. Jackie has over 20 years experience placing IT professionals, with the past seven years focused on information technology and eCommerce executives within the retail and apparel markets.

Jackie believes that building solid relationships with clients and candidates is the key to success. She always takes the time to listen, because she is truly interested in the needs of her clients and candidates. That's also how she has built her in-depth market knowledge and extensive network of contacts.

Prior to founding The Connors Group, Jackie was a Managing Partner at Jesse Garon Associates, where she became an expert in developing high-production recruitment strategies. Her methods utilize strategic sourcing as well as extensive networking to qualify and assess information technology and upper level management candidates. She is creative in her approach, which yields her clients the results they are looking for.

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